Insights

App development has gone through a meteoric rise in popularity due to the seemingly endless amount of demand from businesses and mobile/desktop users.

Gamification is about introducing game-like elements to a product in order to give the user a sense of progress, greater interactivity, and sense of community.

With millions of apps at a users’ disposal, it would make sense that a good amount of uninstallation is due in part to users wanting to give an app a try but may not want to fully commit.

Put these tools to good use and keep up the social aspect of it all and you’ll easily save days’ worth of your monthly work time so you can focus on the bigger marketing efforts.

Facebook, Google, and Twitter are the forefront of most (if not all) advertising for small businesses and although you may think you have a grasp on the three the platforms are always in development and that could potentially change the way you do advertising.

Adobe Flash is on its way out. Flash has its share of security flaws and slow speeds (to say the least) and newer technologies (like HTML5) has quickly been taking the over the Web as its replacement.

AdBlock has become a very popular browser extension because it allows users to do as the name implies: block ads.

Content is the reason we flock to the Web. There are all the various social elements and options to make online purchases but at the end of the day most of us want to read a great article, watch an interesting video, or listen to engaging audio.