Facebook Advertising • Social Media MarketingJuly 18, 2022Digital Privacy: What Facebook Has Taught Us and What’s Next for Paid Social Media?As digital privacy continues to evolve, what can your e-commerce brand learn from the iOS-14 Update and its effect on Facebook Ads?
E-Commerce Marketing • Social Media MarketingJune 22, 2022Put Together Your Data Puzzle with Offline ConversionsFeel like privacy changes are leaving you blind when calculating your ROAS? Learn how to use offline conversions to give your e-commerce brand better insights.
Social Media MarketingJune 15, 2022Privacy Changes Are Evolving. How to Get Ahead with Social Advertising.Have you prepared your social advertising for the end of cookies? Discover what data sources & attribution models will keep your paid media succeeding.
Social Media MarketingMay 25, 2022Which Audience Targeting Strategy Best Fits Your E-Commerce Brand?Consolidated or segmented? Your e-commerce brand needs an audience targeting strategy and we break down what's best for you.
Social Media MarketingMay 23, 2022Why Social Listening Should Be Part of Your E-Commerce Brand’s Social StrategyFrom UMOT to ZMOT and everything in between, social listening is a vital component of your brand's social media strategy. Over 60% of marketers agree so the question becomes, is your brand listening?
Social Media MarketingMay 18, 2022Everything Your E-Commerce Brand Needs to Know About Social Media AnalyticsFrom the metrics your e-commerce brand should be tracking to the tools that will help you to do so, this is what you need to know about social media social media analytics.
Social Media MarketingMay 4, 2022Influencer Marketing: How to Determine Rates for Your E-Commerce Brand in 2022Projected to reach $16.4 billion by the end of this year, the influencer marketing industry continues to grow at a rapid rate. Whether your e-commerce brand is looking to launch it's own influencer strategy or you already have one, you must understand the potential cost of each influencer activation - so we broke it down for you.
Social Media MarketingApril 22, 2022Social Media Asset Size Cheat Sheet: Best Practices for Every Network in 2022Every social media post matters to your e-commerce brand. Use this cheat sheet to get the right asset in the right place, every time.
