Insights

Facebook advertising is like a wild beast that doesn’t want to be tamed. To run an FB advertising campaign effectively you have to have a constant stream of new creative due to the fact that ads “burn out” at a very rapid rate.

With well over 6 billion searches performed on Google each day and well over 757 million daily active users on Facebook you have to wonder where it stands when it comes to the effectiveness of an advertising campaign.

Facebook was the top app in 2013 clocking in with 103,420,000 average unique users.

Social media has given everyone willing to participate a voice in the matter of business and entertainment. People are able to actively engage with brands, entertainers, and average Joe’s.

Facebook giveth and Facebook taketh away. Trying to keep track of the algorithm changes on Facebook can drive you nearly to the brink of madness.

Facebook mobile app install ads are the future of mobile app development. These ads can convert new impressions into active users instantly, increasing your customer base quickly and efficiently.

For the first time, Facebook is going outside of its conventional app to advertise to a broader audience.Facebook recently began testing a mobile ad network that allows the company to connect advertisers with other third-party applications.

Just recently, Facebook acquired SportsStream, a social media platform needed to provide real-time sports content to its partners and media houses.